Its ok to be sick 認病不認命 Branding Ads｜Directing Work
Client: 8杯水 Meditorial | 2021-2023
Content & Creative Director
Worked with a number of high-profile celebrities, including Former Financial Secretary John Tsang, Singer Vincy Chan, Famous Actor Kenny Wong, disabled athlete Calista Lam, and Comedian Vivek Mahbubani, along with over 50 patients to promote the "Its ok to be sick 認病不認命" campaign.
Scope of Work: Content & Creative direction, Video direction.
Content & Creative Director
Worked with a number of high-profile celebrities, including Former Financial Secretary John Tsang, Singer Vincy Chan, Famous Actor Kenny Wong, disabled athlete Calista Lam, and Comedian Vivek Mahbubani, along with over 50 patients to promote the "Its ok to be sick 認病不認命" campaign.
Scope of Work: Content & Creative direction, Video direction.
Campaign Full Trailer
Campaign 5s Ads